Introduction
Datasources and destinations
- Find all the data sources available at www.catchr.io/connectors
- Find all the destinations available at www.catchr.io/destinations
Account Currency The currency used for billing in the account. |
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Account Pixel Partner Preferences A list of pixel partners that the account has preferences for. |
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Account Attribution Type The type of attribution used for conversions in the account. |
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Account Click Attribution Window The attribution window for click-through conversions in the account. |
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Account Created At The date and time when the account was created. |
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Account Modified At The date and time when the account was last time modified. |
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Account View Attribution Window The attribution window for view-through conversions in the account. |
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Account Id The unique identifier for the account. |
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Account Status The current status of the account. |
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Account Time Zone Id The time zone used for the account. |
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Year Year such as 2017. |
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Year Quarter Year and quarter. |
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Year month Year and month. |
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Year week Year and week. |
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Date Year, month, and day. |
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Year month day hour Year, month, day, and hour. |
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Quarter of the year Quarter of the year |
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Month of the year Month of the year |
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Week of the year Week of the year |
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Month and day Month and day |
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Day of the week Week of the year |
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Day of the month Day of the year |
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Hour of the day Hour of the day |
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Conversion Purchase Total Value Total value of purchase conversions. |
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Video Watched 25 Percent The number of times at least 25% of the video was watched. |
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Conversion Add To Wishlist Avg Value Average value of add to wishlist conversions. |
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CPC The cost-per-click for this period. |
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Video Watched 50 Percent The number of times at least 50% of the video was watched. |
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Video Viewable Impressions The number of viewable video impressions for the ad. |
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Conversion Lead Total Value Total value of lead conversions. |
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Impressions The number of impressions served for this report period. |
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Video Fully Viewable Impressions The number of fully viewable video impressions for the ad. |
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Gallery Item Caption The caption of the gallery item in the ad. |
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Clicks The number of clicks detected for this report period. |
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Conversion Purchase Total Items Total number of items in purchase conversions. |
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Conversion Purchase Avg Value Average value of purchase conversions. |
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App Install Metrics Completed Tutorial The number of completed tutorial postback events |
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App Install Metrics View Content The number of view content postback events |
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App Install Metrics Sign Up The number of sign up postback events |
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App Install Metrics Purchase The number of purchase postback events |
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App Install Metrics Spend Credits The number of spend credits postback events |
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App Install Metrics Search The number of search postback events |
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App Install Metrics Add To Cart The number of add to cart postback events |
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App Install Metrics Install The number of install postback events |
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App Install Metrics Spend The amount spent (in microcurrency) for this report period in Ad Account's currency |
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App Install Metrics App Launch The number of app launch postback events |
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App Install Metrics Level Achieved The number of level achieved postback events |
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App Install Metrics Add Payment Info The number of add payment info postback events |
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Conversion ROAS Return on ad spend for conversions. |
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Viewable Impressions The number of viewable impressions for this period |
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Conversion Add To Wishlist Total Value Total value of add to wishlist conversions. |
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Video Watched 95 Percent The number of times at least 95% of the video was watched. |
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CTR The click-through rate for this period. |
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Key Conversion ECPA Effective cost per action for key conversions. |
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Conversion Add To Cart Avg Value Average value of add to cart conversions. |
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Conversion Lead Avg Value Average value of lead conversions. |
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Conversion Signup Total Value Total value of signup conversions. |
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Video Watched 75 Percent The number of times at least 75% of the video was watched. |
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Video Watched 5 Seconds The number of times the video was watched for at least 5 seconds. |
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Conversion Add To Cart Total Items Total number of items added to cart in conversions. |
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Video Watched 10 Seconds The number of times the video was watched for at least 10 seconds. |
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Video Plays Expanded The number of times the video was played in an expanded view. |
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Spend The amount spent for this report period in the account's currency. |
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Video Started The number of times the video started playing. |
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Conversion Signup Avg Value Average value of signup conversions. |
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Key Conversion Views Number of views leading to key conversions. |
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Key Conversion Clicks The number of clicks leading to key conversions. |
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Key Conversion Rate The conversion rate for key conversions. |
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Key Conversion Total Count Total number of key conversions. |
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Conversion Add To Cart Total Value Total value of add to cart conversions. |
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Video Watched 100 Percent The number of times the entire video was watched. |
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Video Plays With Sound The number of times the video was played with sound enabled. |
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Video Watched 3 Seconds The number of times the video was watched for at least 3 seconds. |
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ECPM The effective cost per mille (thousand impressions) for this period. |
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Page Visit View Through Conversions Attribution Window Day The number of times this conversion event occurred in the last day. |
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Page Visit View Through Conversions Attribution Window Week The number of times this conversion event occurred in the last seven days. |
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Page Visit View Through Conversions Attribution Window Month The number of times this conversion event occurred in the last twenty-eight days. |
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Page Visit Click Through Conversions Attribution Window Day The number of times this conversion event occurred in the last day. |
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Page Visit Click Through Conversions Attribution Window Week The number of times this conversion event occurred in the last seven days. |
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Page Visit Click Through Conversions Attribution Window Month The number of times this conversion event occurred in the last twenty-eight days. |
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View Content View Through Conversions Attribution Window Day The number of times this conversion event occurred in the last day. |
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View Content View Through Conversions Attribution Window Week The number of times this conversion event occurred in the last seven days. |
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View Content View Through Conversions Attribution Window Month The number of times this conversion event occurred in the last twenty-eight days. |
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View Content Click Through Conversions Attribution Window Day The number of times this conversion event occurred in the last day. |
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View Content Click Through Conversions Attribution Window Week The number of times this conversion event occurred in the last seven days. |
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View Content Click Through Conversions Attribution Window Month The number of times this conversion event occurred in the last twenty-eight days. |
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Search View Through Conversions Attribution Window Day The number of times this conversion event occurred in the last day. |
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Search View Through Conversions Attribution Window Week The number of times this conversion event occurred in the last seven days. |
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Search View Through Conversions Attribution Window Month The number of times this conversion event occurred in the last twenty-eight days. |
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Search Click Through Conversions Attribution Window Day The number of times this conversion event occurred in the last day. |
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Search Click Through Conversions Attribution Window Week The number of times this conversion event occurred in the last seven days. |
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Search Click Through Conversions Attribution Window Month The number of times this conversion event occurred in the last twenty-eight days. |
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Add To Cart View Through Conversions Attribution Window Day The number of times this conversion event occurred in the last day. |
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Add To Cart View Through Conversions Attribution Window Week The number of times this conversion event occurred in the last seven days. |
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Add To Cart View Through Conversions Attribution Window Month The number of times this conversion event occurred in the last twenty-eight days. |
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Add To Cart Click Through Conversions Attribution Window Day The number of times this conversion event occurred in the last day. |
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Add To Cart Click Through Conversions Attribution Window Week The number of times this conversion event occurred in the last seven days. |
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Add To Cart Click Through Conversions Attribution Window Month The number of times this conversion event occurred in the last twenty-eight days. |
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Add To Wishlist View Through Conversions Attribution Window Day The number of times this conversion event occurred in the last day. |
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Add To Wishlist View Through Conversions Attribution Window Week The number of times this conversion event occurred in the last seven days. |
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Add To Wishlist View Through Conversions Attribution Window Month The number of times this conversion event occurred in the last twenty-eight days. |
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Add To Wishlist Click Through Conversions Attribution Window Day The number of times this conversion event occurred in the last day. |
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Add To Wishlist Click Through Conversions Attribution Window Week The number of times this conversion event occurred in the last seven days. |
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Add To Wishlist Click Through Conversions Attribution Window Month The number of times this conversion event occurred in the last twenty-eight days. |
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Purchase View Through Conversions Attribution Window Day The number of times this conversion event occurred in the last day. |
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Purchase View Through Conversions Attribution Window Week The number of times this conversion event occurred in the last seven days. |
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Purchase View Through Conversions Attribution Window Month The number of times this conversion event occurred in the last twenty-eight days. |
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Purchase Click Through Conversions Attribution Window Day The number of times this conversion event occurred in the last day. |
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Purchase Click Through Conversions Attribution Window Week The number of times this conversion event occurred in the last seven days. |
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Purchase Click Through Conversions Attribution Window Month The number of times this conversion event occurred in the last twenty-eight days. |
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Lead View Through Conversions Attribution Window Day The number of times this conversion event occurred in the last day. |
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Lead View Through Conversions Attribution Window Week The number of times this conversion event occurred in the last seven days. |
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Lead View Through Conversions Attribution Window Month The number of times this conversion event occurred in the last twenty-eight days. |
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Lead Click Through Conversions Attribution Window Day The number of times this conversion event occurred in the last day. |
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Lead Click Through Conversions Attribution Window Week The number of times this conversion event occurred in the last seven days. |
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Lead Click Through Conversions Attribution Window Month The number of times this conversion event occurred in the last twenty-eight days. |
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Sign Up View Through Conversions Attribution Window Day The number of times this conversion event occurred in the last day. |
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Sign Up View Through Conversions Attribution Window Week The number of times this conversion event occurred in the last seven days. |
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Sign Up View Through Conversions Attribution Window Month The number of times this conversion event occurred in the last twenty-eight days. |
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Sign Up Click Through Conversions Attribution Window Day The number of times this conversion event occurred in the last day. |
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Sign Up Click Through Conversions Attribution Window Week The number of times this conversion event occurred in the last seven days. |
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Sign Up Click Through Conversions Attribution Window Month The number of times this conversion event occurred in the last twenty-eight days. |
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Legacy Click Conversions Attribution Window Day The number of times this conversion event occurred in the last day. |
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Legacy Click Conversions Attribution Window Week The number of times this conversion event occurred in the last seven days. |
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Legacy Click Conversions Attribution Window Month The number of times this conversion event occurred in the last twenty-eight days. |
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Legacy View Conversions Attribution Window Day The number of times this conversion event occurred in the last day. |
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Legacy View Conversions Attribution Window Week The number of times this conversion event occurred in the last seven days. |
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Legacy View Conversions Attribution Window Month The number of times this conversion event occurred in the last twenty-eight days. |
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Country The filter for retrieving all geolocations by country. |
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Community The community/subreddit being targeted |
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Interest The interests of the users being targeted |
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Placement The location on the page where the ad was served. |
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Campaign Configured Status The current configured status of the campaign. |
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Campaign Created At The date and time when the campaign was created. |
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Campaign Modified At The date and time when the campaign was last modified. |
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Campaign Effective Status The current effective status of the campaign. |
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Campaign Funding Instrument Id The unique identifier of the funding instrument used for the campaign. |
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Campaign Id The unique identifier for the campaign. |
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Campaign Is Processing Indicates whether the campaign is currently being processed. |
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Campaign Name The name of the campaign. |
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Campaign Objective The objective of the campaign. |
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Campaign Ad Categories The objective of the campaign. |
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Ad Group App Id The app ID for the ad group. |
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Ad Group Bid Strategy The bid strategy used for the ad group. |
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Ad Group Bid Type The bid type used for the ad group. |
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Ad Group Bid Value The bid value used for the ad group. |
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Configured Status The status of the ad group configured by the account owner |
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Ad Group Created At The date and time when the ad group was created. |
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Ad Group Modified At The date and time when the ad group was last modified. |
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Ad Group Effective Status The effective status of the ad group. |
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Ad Group End Time The date and time when the ad group ends. |
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Ad Group Goal Type The goal type for the ad group. |
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Ad Group Goal Value The goal value for the ad group. |
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Ad Group Id The unique identifier of the ad group. |
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Ad Group Is Processing Whether or not the ad group is processing. |
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Ad Group Name The name of the ad group. |
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Ad Group Optimization Goal The optimization goal the flight chooses to optimize against |
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Ad Group Optimization Strategy Type The type of optimization strategy used for the ad group. |
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Ad Group Shopping Ad Targeting Type The unique identifier of the ad group used for shopping ad targeting. |
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Ad Group Shopping Ad Targeting Ad Group Id The unique identifier of the ad group used for shopping ad targeting. |
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Ad Group Shopping Ad Targeting Conversion Event Types 0 The first conversion event type for shopping ad targeting. |
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Ad Group Shopping Ad Targeting Excluded Conversion Event Types 0 The first excluded conversion event type for shopping ad targeting. |
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Ad Group Shopping Ad Targeting Lookback Window Days The number of days used for the shopping ad targeting lookback window. |
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Ad Group Shopping Ad Type The type of shopping ad used for the ad group. |
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Ad Group Skadnetwork Metadata Available After The timestamp in milliseconds when a SKAdNetwork source id will be available again after entering a cooldown state |
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Ad Group Skadnetwork Metadata Source Id The SKAdNetwork source id |
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Ad Group Skadnetwork Metadata Status The status of the SKAdNetwork source id |
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Ad Group Start Time When the ad group will begin to deliver. |
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Ad Click Trackers The click tracker URLs to be called when the ad is clicked |
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Ad Click Url The ad's click URL |
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Ad Configured Status The status that the user has configured this entity to have. Can differ from the effective status depending on the context such as pending billing information. |
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Ad Created At Ad creation time |
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Ad Modified At Ad update time |
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Ad Effective Status The effective status for the ad |
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Ad Id The id of the ad |
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Ad Is Processing Whether or not effective status is processing |
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Ad Name The name of the ad |
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Ad Post Id The ID of the post. |
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Ad Post Url The url of the post. |
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Ad Preview Expiry The expiration date of test mode |
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Ad Preview Url The test mode preview url |
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Ad Profile Id The ID of the account we create a post for. Currently used only for Shopping Ads. |
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Ad Rejection Reason The reason why the ad was rejected |
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Ad Search Term The 'Search Term' that is displayed on a promoted trend |
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Ad Shopping Ad Creative Allow Comments Whether to enable comments on this ad's post. |
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Ad Shopping Ad Creative Call To Action Text The call to action to render on the ad post |
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Ad Shopping Ad Creative Destination Url Determines the url to use when clicking. If not provided, this will be taken from the product. |
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Ad Shopping Ad Creative First Line Cta Enum representing type of the product's field |
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Ad Shopping Ad Creative Headline Headline to be shown above the ad. |
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Ad Shopping Ad Creative Is Strikethrough Price Enabled We can cross out one of the prices in the ad, demonstrating a discount |
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Ad Shopping Ad Creative Second Line Cta Enum representing type of the product's field |
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Ad SKAdNetwork Available After The timestamp in milliseconds when a SKAdNetwork source id will be available again after entering a cooldown state |
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Ad SKAdNetwork Source Id The SKAdNetwork source id |
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Ad SKAdNetwork Status The status of the SKAdNetwork source id |
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Ad Third Party Trackers Third-party tracker URLs to be called on app install for an ad |
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Account Name The ad account name. |
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Account Business Id The ID of the business that this account belongs to. |
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Account Admin Approval Describes an employee set state for the account. |
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Account Suspension Reason The reason why this ad account was suspended. |
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Account Primary Contact Member Id The ID of the primary contact member. |
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Account Type The type of the ad account. |
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Week of the year (start Sunday) Week of the year |
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App Install Add Payment Info Count The number of add payment info events post app installation. |
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App Install Add Payment Info CVR Conversion rate for add payment info events post app installation. |
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App Install Add Payment Info ECPA Effective cost per action for add payment info events post app installation. |
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App Install Add To Cart Count The number of add to cart events post app installation. |
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App Install Add To Cart CVR Conversion rate for add to cart events post app installation. |
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App Install Add To Cart ECPA Effective cost per action for add to cart events post app installation. |
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App Install App Launch Count The number of app launch events post app installation. |
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App Install App Launch CVR Conversion rate for app launch events post app installation. |
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App Install App Launch ECPA Effective cost per action for app launch events post app installation. |
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App Install Completed Tutorial Count The number of completed tutorial events post app installation. |
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App Install Completed Tutorial CVR Conversion rate for completed tutorial events post app installation. |
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App Install Completed Tutorial ECPA Effective cost per action for completed tutorial events post app installation. |
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App Install Install Count The number of app installations. |
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App Install Install CVR Conversion rate for app installations. |
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App Install Install ECPA Effective cost per action for app installations. |
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App Install Level Achieved Count The number of level achieved events post app installation. |
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App Install Level Achieved CVR Conversion rate for level achieved events post app installation. |
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App Install Level Achieved ECPA Effective cost per action for level achieved events post app installation. |
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App Install MMP Ad Click Count The number of ad click events tracked by MMP post app installation. |
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App Install MMP Ad Click CVR Conversion rate for ad click events tracked by MMP post app installation. |
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App Install MMP Ad Click ECPA Effective cost per action for ad click events tracked by MMP post app installation. |
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App Install MMP Ad View Count The number of ad view events tracked by MMP post app installation. |
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App Install MMP Ad View CVR Conversion rate for ad view events tracked by MMP post app installation. |
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App Install MMP Ad View ECPA Effective cost per action for ad view events tracked by MMP post app installation. |
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App Install MMP Add Payment Info Count The number of add payment info events tracked by MMP post app installation. |
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App Install MMP Add Payment Info CVR Conversion rate for add payment info events tracked by MMP post app installation. |
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App Install MMP Add Payment Info ECPA Effective cost per action for add payment info events tracked by MMP post app installation. |
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App Install MMP Add To Cart Count The number of add to cart events tracked by MMP post app installation. |
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App Install MMP Add To Cart CVR Conversion rate for add to cart events tracked by MMP post app installation. |
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App Install MMP Add To Cart ECPA Effective cost per action for add to cart events tracked by MMP post app installation. |
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App Install MMP Add To Wishlist Count The number of add to wishlist events tracked by MMP post app installation. |
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App Install MMP Add To Wishlist CVR Conversion rate for add to wishlist events tracked by MMP post app installation. |
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App Install MMP Add To Wishlist ECPA Effective cost per action for add to wishlist events tracked by MMP post app installation. |
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App Install MMP App Launch Count The number of app launch events tracked by MMP post app installation. |
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App Install MMP App Launch CVR Conversion rate for app launch events tracked by MMP post app installation. |
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App Install MMP App Launch ECPA Effective cost per action for app launch events tracked by MMP post app installation. |
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App Install MMP Checkout Count The number of checkout events tracked by MMP post app installation. |
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App Install MMP Checkout CVR Conversion rate for checkout events tracked by MMP post app installation. |
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App Install MMP Checkout ECPA Effective cost per action for checkout events tracked by MMP post app installation. |
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App Install MMP Completed Tutorial Count The number of completed tutorial events tracked by MMP post app installation. |
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App Install MMP Completed Tutorial CVR Conversion rate for completed tutorial events tracked by MMP post app installation. |
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App Install MMP Completed Tutorial ECPA Effective cost per action for completed tutorial events tracked by MMP post app installation. |
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App Install MMP First Time Purchase Count The number of first-time purchase events tracked by MMP post app installation. |
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App Install MMP First Time Purchase CVR Conversion rate for first-time purchase events tracked by MMP post app installation. |
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App Install MMP First Time Purchase ECPA Effective cost per action for first-time purchase events tracked by MMP post app installation. |
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App Install MMP Install Count The number of install events tracked by MMP. |
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App Install MMP Install CVR Conversion rate for install events tracked by MMP. |
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App Install MMP Install ECPA Effective cost per action for install events tracked by MMP. |
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App Install MMP Level Achieved Count The number of level achieved events tracked by MMP post app installation. |
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App Install MMP Level Achieved CVR Conversion rate for level achieved events tracked by MMP post app installation. |
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App Install MMP Level Achieved ECPA Effective cost per action for level achieved events tracked by MMP post app installation. |
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App Install MMP Login Count The number of login events tracked by MMP post app installation. |
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App Install MMP Login CVR Conversion rate for login events tracked by MMP post app installation. |
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App Install MMP Login ECPA Effective cost per action for login events tracked by MMP post app installation. |
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App Install MMP Onboard Completed Count The number of onboard completed events tracked by MMP post app installation. |
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App Install MMP Onboard Completed CVR Conversion rate for onboard completed events tracked by MMP post app installation. |
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App Install MMP Onboard Completed ECPA Effective cost per action for onboard completed events tracked by MMP post app installation. |
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App Install MMP Onboard Started Count The number of onboard started events tracked by MMP post app installation. |
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App Install MMP Onboard Started CVR Conversion rate for onboard started events tracked by MMP post app installation. |
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App Install MMP Onboard Started ECPA Effective cost per action for onboard started events tracked by MMP post app installation. |
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App Install MMP Purchase Count The number of purchase events tracked by MMP post app installation. |
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App Install MMP Purchase CVR Conversion rate for purchase events tracked by MMP post app installation. |
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App Install MMP Purchase ECPA Effective cost per action for purchase events tracked by MMP post app installation. |
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App Install MMP Rate Count The number of rate events tracked by MMP post app installation. |
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App Install MMP Rate CVR Conversion rate for rate events tracked by MMP post app installation. |
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App Install MMP Rate ECPA Effective cost per action for rate events tracked by MMP post app installation. |
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App Install MMP Reinstall Count The number of reinstall events tracked by MMP post app installation. |
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App Install MMP Reinstall CVR Conversion rate for reinstall events tracked by MMP post app installation. |
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App Install MMP Reinstall ECPA Effective cost per action for reinstall events tracked by MMP post app installation. |
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App Install MMP Revenue Total revenue generated from events tracked by MMP post app installation. |
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App Install MMP ROAS Return on ad spend for events tracked by MMP post app installation. |
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App Install MMP Search Count The number of search events tracked by MMP post app installation. |
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App Install MMP Search CVR Conversion rate for search events tracked by MMP post app installation. |
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App Install MMP Search ECPA Effective cost per action for search events tracked by MMP post app installation. |
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App Install MMP Sign Up Count The number of sign up events tracked by MMP post app installation. |
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App Install MMP Sign Up CVR Conversion rate for sign up events tracked by MMP post app installation. |
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App Install MMP Sign Up ECPA Effective cost per action for sign up events tracked by MMP post app installation. |
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App Install MMP Spend Credits Count The number of spend credits events tracked by MMP post app installation. |
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App Install MMP Spend Credits CVR Conversion rate for spend credits events tracked by MMP post app installation. |
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App Install MMP Spend Credits ECPA Effective cost per action for spend credits events tracked by MMP post app installation. |
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App Install MMP Start Trial Count The number of start trial events tracked by MMP post app installation. |
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App Install MMP Start Trial CVR Conversion rate for start trial events tracked by MMP post app installation. |
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App Install MMP Start Trial ECPA Effective cost per action for start trial events tracked by MMP post app installation. |
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App Install MMP Subscribe Count The number of subscribe events tracked by MMP post app installation. |
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App Install MMP Subscribe CVR Conversion rate for subscribe events tracked by MMP post app installation. |
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App Install MMP Subscribe ECPA Effective cost per action for subscribe events tracked by MMP post app installation. |
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App Install MMP Total Conversions Total number of conversions tracked by MMP post app installation. |
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App Install MMP Total Install Count Total number of install events tracked by MMP. |
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App Install MMP Total Install CVR Overall conversion rate for install events tracked by MMP. |
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App Install MMP Total Install ECPA Effective cost per action for all install events tracked by MMP. |
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App Install MMP Unlock Achievement Count The number of unlock achievement events tracked by MMP post app installation. |
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App Install MMP Unlock Achievement CVR Conversion rate for unlock achievement events tracked by MMP post app installation. |
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App Install MMP Unlock Achievement ECPA Effective cost per action for unlock achievement events tracked by MMP post app installation. |
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App Install MMP View Content Count The number of view content events tracked by MMP post app installation. |
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App Install MMP View Content CVR Conversion rate for view content events tracked by MMP post app installation. |
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App Install MMP View Content ECPA Effective cost per action for view content events tracked by MMP post app installation. |
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App Install Purchase Count The number of purchase events post app installation. |
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App Install Purchase CVR Conversion rate for purchase events post app installation. |
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App Install Purchase ECPA Effective cost per action for purchase events post app installation. |
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App Install Revenue Total revenue generated from app installations. |
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App Install ROAS Double Return on ad spend for app installations (double precision). |
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App Install Search Count The number of search events post app installation. |
| ||||||
App Install Search CVR Conversion rate for search events post app installation. |
| ||||||
App Install Search ECPA Effective cost per action for search events post app installation. |
| ||||||
App Install Sign Up Count The number of sign up events post app installation. |
| ||||||
App Install Sign Up CVR Conversion rate for sign up events post app installation. |
| ||||||
App Install Sign Up ECPA Effective cost per action for sign up events post app installation. |
| ||||||
App Install SKAN Ad Click Count The number of SKAN ad click events post app installation. |
| ||||||
App Install SKAN Ad Click CVR Conversion rate for SKAN ad click events post app installation. |
| ||||||
App Install SKAN Ad Click ECPA Effective cost per action for SKAN ad click events post app installation. |
| ||||||
App Install SKAN Ad View Count The number of SKAN ad view events post app installation. |
| ||||||
App Install SKAN Ad View CVR Conversion rate for SKAN ad view events post app installation. |
| ||||||
App Install SKAN Ad View ECPA Effective cost per action for SKAN ad view events post app installation. |
| ||||||
App Install SKAN Add Payment Info Count The number of SKAN add payment info events post app installation. |
| ||||||
App Install SKAN Add Payment Info CVR Conversion rate for SKAN add payment info events post app installation. |
| ||||||
App Install SKAN Add Payment Info ECPA Effective cost per action for SKAN add payment info events post app installation. |
| ||||||
App Install SKAN Add To Cart Count The number of SKAN add to cart events post app installation. |
| ||||||
App Install SKAN Add To Cart CVR Conversion rate for SKAN add to cart events post app installation. |
| ||||||
App Install SKAN Add To Cart ECPA Effective cost per action for SKAN add to cart events post app installation. |
| ||||||
App Install SKAN Add To Wishlist Count The number of SKAN add to wishlist events post app installation. |
| ||||||
App Install SKAN Add To Wishlist CVR Conversion rate for SKAN add to wishlist events post app installation. |
| ||||||
App Install SKAN Add To Wishlist ECPA Effective cost per action for SKAN add to wishlist events post app installation. |
| ||||||
App Install SKAN App Launch Count The number of SKAN app launch events post app installation. |
| ||||||
App Install SKAN App Launch CVR Conversion rate for SKAN app launch events post app installation. |
| ||||||
App Install SKAN App Launch ECPA Effective cost per action for SKAN app launch events post app installation. |
| ||||||
App Install SKAN Checkout Count The number of SKAN checkout events post app installation. |
| ||||||
App Install SKAN Checkout CVR Conversion rate for SKAN checkout events post app installation. |
| ||||||
App Install SKAN Checkout ECPA Effective cost per action for SKAN checkout events post app installation. |
| ||||||
App Install SKAN Completed Tutorial Count The number of SKAN completed tutorial events post app installation. |
| ||||||
App Install SKAN Completed Tutorial CVR Conversion rate for SKAN completed tutorial events post app installation. |
| ||||||
App Install SKAN Completed Tutorial ECPA Effective cost per action for SKAN completed tutorial events post app installation. |
| ||||||
App Install SKAN First Time Purchase Count The number of SKAN first-time purchase events post app installation. |
| ||||||
App Install SKAN First Time Purchase CVR Conversion rate for SKAN first-time purchase events post app installation. |
| ||||||
App Install SKAN First Time Purchase ECPA Effective cost per action for SKAN first-time purchase events post app installation. |
| ||||||
App Install SKAN Install Count The number of SKAN install events post app installation. |
| ||||||
App Install SKAN Install CVR Conversion rate for SKAN install events post app installation. |
| ||||||
App Install SKAN Install ECPA Effective cost per action for SKAN install events post app installation. |
| ||||||
App Install SKAN Level Achieved Count The number of SKAN level achieved events post app installation. |
| ||||||
App Install SKAN Level Achieved CVR Conversion rate for SKAN level achieved events post app installation. |
| ||||||
App Install SKAN Level Achieved ECPA Effective cost per action for SKAN level achieved events post app installation. |
| ||||||
App Install SKAN Login Count The number of SKAN login events post app installation. |
| ||||||
App Install SKAN Login CVR Conversion rate for SKAN login events post app installation. |
| ||||||
App Install SKAN Login ECPA Effective cost per action for SKAN login events post app installation. |
| ||||||
App Install SKAN Onboard Completed Count The number of SKAN onboard completed events post app installation. |
| ||||||
App Install SKAN Onboard Completed CVR Conversion rate for SKAN onboard completed events post app installation. |
| ||||||
App Install SKAN Onboard Completed ECPA Effective cost per action for SKAN onboard completed events post app installation. |
| ||||||
App Install SKAN Onboard Started Count The number of SKAN onboard started events post app installation. |
| ||||||
App Install SKAN Onboard Started CVR Conversion rate for SKAN onboard started events post app installation. |
| ||||||
App Install SKAN Onboard Started ECPA Effective cost per action for SKAN onboard started events post app installation. |
| ||||||
App Install SKAN Purchase Count The number of SKAN purchase events post app installation. |
| ||||||
App Install SKAN Purchase CVR Conversion rate for SKAN purchase events post app installation. |
| ||||||
App Install SKAN Purchase ECPA Effective cost per action for SKAN purchase events post app installation. |
| ||||||
App Install SKAN Rate Count The number of SKAN rate events post app installation. |
| ||||||
App Install SKAN Rate CVR Conversion rate for SKAN rate events post app installation. |
| ||||||
App Install SKAN Rate ECPA Effective cost per action for SKAN rate events post app installation. |
| ||||||
App Install SKAN Reinstall Count The number of SKAN reinstall events post app installation. |
| ||||||
App Install SKAN Reinstall CVR Conversion rate for SKAN reinstall events post app installation. |
| ||||||
App Install SKAN Reinstall ECPA Effective cost per action for SKAN reinstall events post app installation. |
| ||||||
App Install SKAN Revenue Total revenue generated from SKAN events post app installation. |
| ||||||
App Install SKAN ROAS Return on ad spend for SKAN events post app installation. |
| ||||||
App Install SKAN Search Count The number of SKAN search events post app installation. |
| ||||||
App Install SKAN Search CVR Conversion rate for SKAN search events post app installation. |
| ||||||
App Install SKAN Search ECPA Effective cost per action for SKAN search events post app installation. |
| ||||||
App Install SKAN Sign Up Count The number of SKAN sign up events post app installation. |
| ||||||
App Install SKAN Sign Up CVR Conversion rate for SKAN sign up events post app installation. |
| ||||||
App Install SKAN Sign Up ECPA Effective cost per action for SKAN sign up events post app installation. |
| ||||||
App Install SKAN Spend Credits Count The number of SKAN spend credits events post app installation. |
| ||||||
App Install SKAN Spend Credits CVR Conversion rate for SKAN spend credits events post app installation. |
| ||||||
App Install SKAN Spend Credits ECPA Effective cost per action for SKAN spend credits events post app installation. |
| ||||||
App Install SKAN Start Trial Count The number of SKAN start trial events post app installation. |
| ||||||
App Install SKAN Start Trial CVR Conversion rate for SKAN start trial events post app installation. |
| ||||||
App Install SKAN Start Trial ECPA Effective cost per action for SKAN start trial events post app installation. |
| ||||||
App Install SKAN Subscribe Count The number of SKAN subscribe events post app installation. |
| ||||||
App Install SKAN Subscribe CVR Conversion rate for SKAN subscribe events post app installation. |
| ||||||
App Install SKAN Subscribe ECPA Effective cost per action for SKAN subscribe events post app installation. |
| ||||||
App Install SKAN Total Conversions Total number of SKAN conversions post app installation. |
| ||||||
App Install SKAN Total Install Count Total number of SKAN install events. |
| ||||||
App Install SKAN Total Install CVR Overall conversion rate for SKAN install events. |
| ||||||
App Install SKAN Total Install ECPA Effective cost per action for all SKAN install events. |
| ||||||
App Install SKAN Unknown Count The number of SKAN unknown events post app installation. |
| ||||||
App Install SKAN Unlock Achievement Count The number of SKAN unlock achievement events post app installation. |
| ||||||
App Install SKAN Unlock Achievement CVR Conversion rate for SKAN unlock achievement events post app installation. |
| ||||||
App Install SKAN Unlock Achievement ECPA Effective cost per action for SKAN unlock achievement events post app installation. |
| ||||||
App Install SKAN View Content Count The number of SKAN view content events post app installation. |
| ||||||
App Install SKAN View Content CVR Conversion rate for SKAN view content events post app installation. |
| ||||||
App Install SKAN View Content ECPA Effective cost per action for SKAN view content events post app installation. |
| ||||||
App Install Spend Credits Count The number of spend credits events post app installation. |
| ||||||
App Install Spend Credits CVR Conversion rate for spend credits events post app installation. |
| ||||||
App Install Spend Credits ECPA Effective cost per action for spend credits events post app installation. |
| ||||||
App Install Total Conversions Total number of conversions post app installation. |
| ||||||
App Install View Content Count The number of view content events post app installation. |
| ||||||
App Install View Content CVR Conversion rate for view content events post app installation. |
| ||||||
App Install View Content ECPA Effective cost per action for view content events post app installation. |
| ||||||
Bid Strategy The bidding strategy used for the campaign. |
| ||||||
Conversion Add To Cart Clicks Number of clicks leading to add to cart conversions. |
| ||||||
Conversion Add To Cart ECPA Effective cost per action for add to cart conversions. |
| ||||||
Conversion Add To Cart Views Number of views leading to add to cart conversions. |
| ||||||
Conversion Add To Wishlist Clicks Number of clicks leading to add to wishlist conversions. |
| ||||||
Conversion Add To Wishlist ECPA Effective cost per action for add to wishlist conversions. |
| ||||||
Conversion Add To Wishlist Total Items Total number of items added to wishlist in conversions. |
| ||||||
Conversion Add To Wishlist Views Number of views leading to add to wishlist conversions. |
| ||||||
Conversion Custom Avg Value Average value of custom conversions. |
| ||||||
Conversion Custom Clicks Number of clicks leading to custom conversions. |
| ||||||
Conversion Custom ECPA Effective cost per action for custom conversions. |
| ||||||
Conversion Custom Event 10 Avg Value Average value of custom event 10 conversions. |
| ||||||
Conversion Custom Event 10 Clicks Number of clicks leading to custom event 10 conversions. |
| ||||||
Conversion Custom Event 10 ECPA Effective cost per action for custom event 10 conversions. |
| ||||||
Conversion Custom Event 10 ROAS Return on ad spend for custom event 10 conversions. |
| ||||||
Conversion Custom Event 10 Total Items Total number of items in custom event 10 conversions. |
| ||||||
Conversion Custom Event 10 Total Value Total value of custom event 10 conversions. |
| ||||||
Conversion Custom Event 10 Views Number of views leading to custom event 10 conversions. |
| ||||||
Conversion Custom Event 11 Avg Value Average value of custom event 11 conversions. |
| ||||||
Conversion Custom Event 11 Clicks Number of clicks leading to custom event 11 conversions. |
| ||||||
Conversion Custom Event 11 ECPA Effective cost per action for custom event 11 conversions. |
| ||||||
Conversion Custom Event 11 ROAS Return on ad spend for custom event 11 conversions. |
| ||||||
Conversion Custom Event 11 Total Items Total number of items in custom event 11 conversions. |
| ||||||
Conversion Custom Event 11 Total Value Total value of custom event 11 conversions. |
| ||||||
Conversion Custom Event 11 Views Number of views leading to custom event 11 conversions. |
| ||||||
Conversion Custom Event 12 Avg Value Average value of custom event 12 conversions. |
| ||||||
Conversion Custom Event 12 Clicks Number of clicks leading to custom event 12 conversions. |
| ||||||
Conversion Custom Event 12 ECPA Effective cost per action for custom event 12 conversions. |
| ||||||
Conversion Custom Event 12 ROAS Return on ad spend for custom event 12 conversions. |
| ||||||
Conversion Custom Event 12 Total Items Total number of items in custom event 12 conversions. |
| ||||||
Conversion Custom Event 12 Total Value Total value of custom event 12 conversions. |
| ||||||
Conversion Custom Event 12 Views Number of views leading to custom event 12 conversions. |
| ||||||
Conversion Custom Event 13 Avg Value Average value of custom event 13 conversions. |
| ||||||
Conversion Custom Event 13 Clicks Number of clicks leading to custom event 13 conversions. |
| ||||||
Conversion Custom Event 13 ECPA Effective cost per action for custom event 13 conversions. |
| ||||||
Conversion Custom Event 13 ROAS Return on ad spend for custom event 13 conversions. |
| ||||||
Conversion Custom Event 13 Total Items Total number of items in custom event 13 conversions. |
| ||||||
Conversion Custom Event 13 Total Value Total value of custom event 13 conversions. |
| ||||||
Conversion Custom Event 13 Views Number of views leading to custom event 13 conversions. |
| ||||||
Conversion Custom Event 14 Avg Value Average value of custom event 14 conversions. |
| ||||||
Conversion Custom Event 14 Clicks Number of clicks leading to custom event 14 conversions. |
| ||||||
Conversion Custom Event 14 ECPA Effective cost per action for custom event 14 conversions. |
| ||||||
Conversion Custom Event 14 ROAS Return on ad spend for custom event 14 conversions. |
| ||||||
Conversion Custom Event 14 Total Items Total number of items in custom event 14 conversions. |
| ||||||
Conversion Custom Event 14 Total Value Total value of custom event 14 conversions. |
| ||||||
Conversion Custom Event 14 Views Number of views leading to custom event 14 conversions. |
| ||||||
Conversion Custom Event 15 Avg Value Average value of custom event 15 conversions. |
| ||||||
Conversion Custom Event 15 Clicks Number of clicks leading to custom event 15 conversions. |
| ||||||
Conversion Custom Event 15 ECPA Effective cost per action for custom event 15 conversions. |
| ||||||
Conversion Custom Event 15 ROAS Return on ad spend for custom event 15 conversions. |
| ||||||
Conversion Custom Event 15 Total Items Total number of items in custom event 15 conversions. |
| ||||||
Conversion Custom Event 15 Total Value Total value of custom event 15 conversions. |
| ||||||
Conversion Custom Event 15 Views Number of views leading to custom event 15 conversions. |
| ||||||
Conversion Custom Event 16 Avg Value Average value of custom event 16 conversions. |
| ||||||
Conversion Custom Event 16 Clicks Number of clicks leading to custom event 16 conversions. |
| ||||||
Conversion Custom Event 16 ECPA Effective cost per action for custom event 16 conversions. |
| ||||||
Conversion Custom Event 16 ROAS Return on ad spend for custom event 16 conversions. |
| ||||||
Conversion Custom Event 16 Total Items Total number of items in custom event 16 conversions. |
| ||||||
Conversion Custom Event 16 Total Value Total value of custom event 16 conversions. |
| ||||||
Conversion Custom Event 16 Views Number of views leading to custom event 16 conversions. |
| ||||||
Conversion Custom Event 17 Avg Value Average value of custom event 17 conversions. |
| ||||||
Conversion Custom Event 17 Clicks Number of clicks leading to custom event 17 conversions. |
| ||||||
Conversion Custom Event 17 ECPA Effective cost per action for custom event 17 conversions. |
| ||||||
Conversion Custom Event 17 ROAS Return on ad spend for custom event 17 conversions. |
| ||||||
Conversion Custom Event 17 Total Items Total number of items in custom event 17 conversions. |
| ||||||
Conversion Custom Event 17 Total Value Total value of custom event 17 conversions. |
| ||||||
Conversion Custom Event 17 Views Number of views leading to custom event 17 conversions. |
| ||||||
Conversion Custom Event 18 Avg Value Average value of custom event 18 conversions. |
| ||||||
Conversion Custom Event 18 Clicks Number of clicks leading to custom event 18 conversions. |
| ||||||
Conversion Custom Event 18 ECPA Effective cost per action for custom event 18 conversions. |
| ||||||
Conversion Custom Event 18 ROAS Return on ad spend for custom event 18 conversions. |
| ||||||
Conversion Custom Event 18 Total Items Total number of items in custom event 18 conversions. |
| ||||||
Conversion Custom Event 18 Total Value Total value of custom event 18 conversions. |
| ||||||
Conversion Custom Event 18 Views Number of views leading to custom event 18 conversions. |
| ||||||
Conversion Custom Event 19 Avg Value Average value of custom event 19 conversions. |
| ||||||
Conversion Custom Event 19 Clicks Number of clicks leading to custom event 19 conversions. |
| ||||||
Conversion Custom Event 19 ECPA Effective cost per action for custom event 19 conversions. |
| ||||||
Conversion Custom Event 19 ROAS Return on ad spend for custom event 19 conversions. |
| ||||||
Conversion Custom Event 19 Total Items Total number of items in custom event 19 conversions. |
| ||||||
Conversion Custom Event 19 Total Value Total value of custom event 19 conversions. |
| ||||||
Conversion Custom Event 19 Views Number of views leading to custom event 19 conversions. |
| ||||||
Conversion Custom Event 1 Avg Value Average value of custom event 1 conversions. |
| ||||||
Conversion Custom Event 1 Clicks Number of clicks leading to custom event 1 conversions. |
| ||||||
Conversion Custom Event 1 ECPA Effective cost per action for custom event 1 conversions. |
| ||||||
Conversion Custom Event 1 ROAS Return on ad spend for custom event 1 conversions. |
| ||||||
Conversion Custom Event 1 Total Items Total number of items in custom event 1 conversions. |
| ||||||
Conversion Custom Event 1 Total Value Total value of custom event 1 conversions. |
| ||||||
Conversion Custom Event 1 Views Number of views leading to custom event 1 conversions. |
| ||||||
Conversion Custom Event 20 Avg Value Average value of custom event 20 conversions. |
| ||||||
Conversion Custom Event 20 Clicks Number of clicks leading to custom event 20 conversions. |
| ||||||
Conversion Custom Event 20 ECPA Effective cost per action for custom event 20 conversions. |
| ||||||
Conversion Custom Event 20 ROAS Return on ad spend for custom event 20 conversions. |
| ||||||
Conversion Custom Event 20 Total Items Total number of items in custom event 20 conversions. |
| ||||||
Conversion Custom Event 20 Total Value Total value of custom event 20 conversions. |
| ||||||
Conversion Custom Event 20 Views Number of views leading to custom event 20 conversions. |
| ||||||
Conversion Custom Event 2 Avg Value Average value of custom event 2 conversions. |
| ||||||
Conversion Custom Event 2 Clicks Number of clicks leading to custom event 2 conversions. |
| ||||||
Conversion Custom Event 2 ECPA Effective cost per action for custom event 2 conversions. |
| ||||||
Conversion Custom Event 2 ROAS Return on ad spend for custom event 2 conversions. |
| ||||||
Conversion Custom Event 2 Total Items Total number of items in custom event 2 conversions. |
| ||||||
Conversion Custom Event 2 Total Value Total value of custom event 2 conversions. |
| ||||||
Conversion Custom Event 2 Views Number of views leading to custom event 2 conversions. |
| ||||||
Conversion Custom Event 3 Avg Value Average value of custom event 3 conversions. |
| ||||||
Conversion Custom Event 3 Clicks Number of clicks leading to custom event 3 conversions. |
| ||||||
Conversion Custom Event 3 ECPA Effective cost per action for custom event 3 conversions. |
| ||||||
Conversion Custom Event 3 ROAS Return on ad spend for custom event 3 conversions. |
| ||||||
Conversion Custom Event 3 Total Items Total number of items in custom event 3 conversions. |
| ||||||
Conversion Custom Event 3 Total Value Total value of custom event 3 conversions. |
| ||||||
Conversion Custom Event 3 Views Number of views leading to custom event 3 conversions. |
| ||||||
Conversion Custom Event 4 Avg Value Average value of custom event 4 conversions. |
| ||||||
Conversion Custom Event 4 Clicks Number of clicks leading to custom event 4 conversions. |
| ||||||
Conversion Custom Event 4 ECPA Effective cost per action for custom event 4 conversions. |
| ||||||
Conversion Custom Event 4 ROAS Return on ad spend for custom event 4 conversions. |
| ||||||
Conversion Custom Event 4 Total Items Total number of items in custom event 4 conversions. |
| ||||||
Conversion Custom Event 4 Total Value Total value of custom event 4 conversions. |
| ||||||
Conversion Custom Event 4 Views Number of views leading to custom event 4 conversions. |
| ||||||
Conversion Custom Event 5 Avg Value Average value of custom event 5 conversions. |
| ||||||
Conversion Custom Event 5 Clicks Number of clicks leading to custom event 5 conversions. |
| ||||||
Conversion Custom Event 5 ECPA Effective cost per action for custom event 5 conversions. |
| ||||||
Conversion Custom Event 5 ROAS Return on ad spend for custom event 5 conversions. |
| ||||||
Conversion Custom Event 5 Total Items Total number of items in custom event 5 conversions. |
| ||||||
Conversion Custom Event 5 Total Value Total value of custom event 5 conversions. |
| ||||||
Conversion Custom Event 5 Views Number of views leading to custom event 5 conversions. |
| ||||||
Conversion Custom Event 6 Avg Value Average value of custom event 6 conversions. |
| ||||||
Conversion Custom Event 6 Clicks Number of clicks leading to custom event 6 conversions. |
| ||||||
Conversion Custom Event 6 ECPA Effective cost per action for custom event 6 conversions. |
| ||||||
Conversion Custom Event 6 ROAS Return on ad spend for custom event 6 conversions. |
| ||||||
Conversion Custom Event 6 Total Items Total number of items in custom event 6 conversions. |
| ||||||
Conversion Custom Event 6 Total Value Total value of custom event 6 conversions. |
| ||||||
Conversion Custom Event 6 Views Number of views leading to custom event 6 conversions. |
| ||||||
Conversion Custom Event 7 Avg Value Average value of custom event 7 conversions. |
| ||||||
Conversion Custom Event 7 Clicks Number of clicks leading to custom event 7 conversions. |
| ||||||
Conversion Custom Event 7 ECPA Effective cost per action for custom event 7 conversions. |
| ||||||
Conversion Custom Event 7 ROAS Return on ad spend for custom event 7 conversions. |
| ||||||
Conversion Custom Event 7 Total Items Total number of items in custom event 7 conversions. |
| ||||||
Conversion Custom Event 7 Total Value Total value of custom event 7 conversions. |
| ||||||
Conversion Custom Event 7 Views Number of views leading to custom event 7 conversions. |
| ||||||
Conversion Custom Event 8 Avg Value Average value of custom event 8 conversions. |
| ||||||
Conversion Custom Event 8 Clicks Number of clicks leading to custom event 8 conversions. |
| ||||||
Conversion Custom Event 8 ECPA Effective cost per action for custom event 8 conversions. |
| ||||||
Conversion Custom Event 8 ROAS Return on ad spend for custom event 8 conversions. |
| ||||||
Conversion Custom Event 8 Total Items Total number of items in custom event 8 conversions. |
| ||||||
Conversion Custom Event 8 Total Value Total value of custom event 8 conversions. |
| ||||||
Conversion Custom Event 8 Views Number of views leading to custom event 8 conversions. |
| ||||||
Conversion Custom Event 9 Avg Value Average value of custom event 9 conversions. |
| ||||||
Conversion Custom Event 9 Clicks Number of clicks leading to custom event 9 conversions. |
| ||||||
Conversion Custom Event 9 ECPA Effective cost per action for custom event 9 conversions. |
| ||||||
Conversion Custom Event 9 ROAS Return on ad spend for custom event 9 conversions. |
| ||||||
Conversion Custom Event 9 Total Items Total number of items in custom event 9 conversions. |
| ||||||
Conversion Custom Event 9 Total Value Total value of custom event 9 conversions. |
| ||||||
Conversion Custom Event 9 Views Number of views leading to custom event 9 conversions. |
| ||||||
Conversion Custom Total Items Total number of items in custom conversions. |
| ||||||
Conversion Custom Total Value Total value of custom conversions. |
| ||||||
Conversion Custom Views Number of views leading to custom conversions. |
| ||||||
Conversion Lead Clicks Number of clicks leading to lead conversions. |
| ||||||
Conversion Lead ECPA Effective cost per action for lead conversions. |
| ||||||
Conversion Lead Views Number of views leading to lead conversions. |
| ||||||
Conversion Page Visit Clicks Number of clicks from page visits leading to conversions. |
| ||||||
Conversion Page Visit ECPA Effective cost per action for conversions from page visits. |
| ||||||
Conversion Page Visit Views Number of views from page visits leading to conversions. |
| ||||||
Conversion Purchase Clicks Number of clicks leading to purchase conversions. |
| ||||||
Conversion Purchase ECPA Effective cost per action for purchase conversions. |
| ||||||
Conversion Purchase Views Number of views leading to purchase conversions. |
| ||||||
Conversion Search Clicks Number of clicks from search leading to conversions. |
| ||||||
Conversion Search ECPA Effective cost per action for conversions from search. |
| ||||||
Conversion Search Views Number of views from search leading to conversions. |
| ||||||
Conversion Sign Up Clicks Number of clicks leading to sign up conversions. |
| ||||||
Conversion Sign Up ECPA Effective cost per action for sign up conversions. |
| ||||||
Conversion Sign Up Views Number of views leading to sign up conversions. |
| ||||||
Conversion View Content Clicks Number of clicks leading to view content conversions. |
| ||||||
Conversion View Content ECPA Effective cost per action for view content conversions. |
| ||||||
Conversion View Content Views Number of views leading to view content conversions. |
| ||||||
CPV The cost-per-view for this period. |
| ||||||
Currency The currency in which spend and revenue are measured. |
| ||||||
Frequency The average number of times each person saw the ad. |
| ||||||
Gallery Item ID The unique identifier for the gallery item in the ad. |
| ||||||
Priority The priority level assigned to the ad or campaign. |
| ||||||
Reach The number of unique users who saw the ad. |
| ||||||
Reddit Leads The number of leads generated from Reddit placements. |
| ||||||
Video Completion Rate The percentage of video ads that were watched to completion. |
| ||||||
Video View Rate The rate at which video ads are viewed. |
| ||||||
Engaged Click The number of engaged clicks on the ad. |
| ||||||
DMA Designated Market Area where the ad was displayed. |
| ||||||
Keyword The keyword targeted. |
| ||||||
Region The region. |
| ||||||
Gender The gender. |
| ||||||
Campaign Goal Type The campaign goal type. This cannot be changed after publishing the campaign. Only works for CBO campaigns. Will not be accepted when is_campaign_budget_optimization is False. |
| ||||||
Campaign Goal Value Campaign level goal value in micros. This field only works for CBO campaigns. Will not be accepted when is_campaign_budget_optimization is False. |
| ||||||
Campaign Spend Cap Campaign lifetime spend cap in microcurrency. This field works for both CBO(campaign-budget-optimization) and non-CBO(campaign-budget-optimization) campaigns |
| ||||||
Ad Group Is Campaign Budget Optimization A boolean value to determine if the ad group belongs to a CBO(campaign-budget-optimization) campaign. This is a read-only field and cannot be modified by the API clients. |
| ||||||
Ad Group View Through Conversion Type The type of view-through conversion being measured. Clicks or views as well as time frames |
| ||||||
Ad Profile Name The username of the ad post's author. Currently used only for Shopping Ads. |
| ||||||
Extracted Date The date where the extraction take times. |
| ||||||
Platform Name Return the platform name |
|
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